Retire first. Migrate less.

Most estates carry years of dormant, duplicated and conflicting content. Rationalisation removes it before migration, so you only pay to move what people actually use.

The cheapest dashboard to migrate is the one nobody opens. Rationalisation uses evidence from your own estate to decide what makes the trip.

What we look for

Dormant content

Dashboards, cards and reports nobody has opened in a long time.

Duplicates

Copies of the same dashboard or dataset, often with small, unexplained differences.

Conflicting metrics

Several definitions of "revenue" or "active customer" producing different answers.

Orphaned data

Datasets and pipelines that no longer feed anything anyone looks at.

How decisions get made

We don’t delete anything on a hunch. Each candidate comes with evidence: when it was last opened, who owns it, what depends on it, and whether a near-identical version exists. Owners review the list and decide.

  • Retire — no longer needed. It stays in the open specifications, so nothing is lost.
  • Consolidate — merge duplicates and agree one definition for each conflicting metric.
  • Migrate — used and needed, so it goes into the migration backlog.

Useful on its own

Rationalisation doesn’t have to be tied to a migration. A leaner estate is cheaper to run, easier to secure, and gives people fewer conflicting answers — whichever BI platform it sits on.

It’s included in every full migration, and it’s a core part of the estate assessment.

Show us your estate.

A read-only metadata export is enough to start. No platform access required, mutual NDA as standard.